Home
Draw It Up, Write It Down!
The X and O Notebook will provide your players and coaches with a custom note taking and instructional platform that fits the needs of your program and brings pride and accountability to your meeting rooms. Created by a coach for coaches and players, this vital piece of “equipment” will give them a positive rep day in, day out, every time. Guarantee your players that “one-up” advantage and a better way to learn the game. Order your X and O Notebooks today!
Our Products
The X and O Notebook products are diverse and are designed for different groups and functions. They can be adapted to fit distinct scenarios, situations, or organizations.
Team, Game Plan, Install and Season Prep Notebooks are created for anyone who wants to increase their knowledge of the game of football and become a better, more well-rounded student of the game. We not only create notebooks for players, but coaches as well, to focus on a specific side of the ball and time of year. Our team can customize and deliver your high quality notebooks to your specifications and will do so at a very reasonable price. Revisiting your own notes and play diagrams, and researching opponents’ strategies can make or break your season and help propel your team to be successful!
Not only do we cater to the groups above, but coaching clinic organizers appreciate our ability to create custom, high quality Coaching Clinic Notebooks that can be used as a clinic program and be distributed to clinic attendees. These notebooks are beneficial to attendees, as well as a walking, year-round advertisement tool for clinic sponsors and vendors.
Order your X and O Notebooks today!
Team Notebooks
Your high-quality, spiral-bound custom X and O Notebook can include options such as play card pages, lined note taking pages, a goals page and a football terminology page, along with a custom cover and team logo. We can even add a quote, motto or motivational phrase that promotes your team culture. Our notebook is 100% customizable, so if you have other content you would like to utilize in your notebook, we welcome those ideas. The pages of the notebook will be arranged in sections so you have an individual section for each possible week of your season.
View Team Notebooks
Game Plan Notebooks
Our Game Plan Notebooks are designed for your coaching staff to scout, game plan, draw up new schemes and take notes for each opponent the entire season. Options include Game Plan Notebooks for offensive coaches, defensive coaches, special teams and the coaches who work both sides of the ball. We will work with you to make these notebooks as custom and personalized as possible so they work for your coaching staff.
View Game Plan Notebooks
Coaching Clinic Notebooks
For all your clinic needs. Showcases your vendors, sponsors and speakers and provides play card and notes pages so your attending coaches can take detailed and organized notes. These notebooks will be utilized by the coaches, during your clinics and after, giving your vendors and sponsors more bang for their buck.
View Coaching Clinic Notebooks
Season Prep Notebooks
The Season Prep Notebook is designed for individual coaches and players to keep all of their work organized. Designed for out of season, preseason or in-season, it will consist of note taking pages to gather information, capture ideas and prioritize, and play card diagrams to draw up new plays throughout the year, all in once place.
View Season Prep Notebooks
Install Notebooks
The Install Notebook is designed for coaches and players to use during their pre-season to keep all of their work organized. Designed for pre-season, whether that be spring ball or summer workouts, it will consist of note taking pages and play cards. Note pages allow you to gather information, capture ideas and prioritize, and play cards to draw up new plays presented during practice and meetings.
Install Notebooks
Testimonials
Relied on by football coaches of all levels.
The most successful teams have players that react quickly and play confidently. They understand the game and what is being asked of them on any given play or in any situation. I believe this football IQ starts in the classroom or meeting room. Programs that have a system for players to take and utilize notes in an organized way are giving themselves an advantage before their players ever step on the field. Below are thoughts from experts and players on this exact subject and those that implemented the X and O Notebook into their programs.
“The X and O Notebook has been a game changer for us. One of the most valuable pieces of equipment a player can have is a place to write down notes and be able to study the game. In our chalk talks, players would bring in random notebooks or even scratch pieces of paper. Now we have one book they can bring to every meeting and write notes in or draw up plays on the pre-made play cards. Thanks to the X and O Notebook, the players have a professional looking notebook they take pride in, stay organized with and make use of each meeting.”
Brad Meester
- 2nd Round Draft Pick in the 2000 NFL Draft by the Jacksonville Jaguars
- Started 209 games over a 14 year NFL career
- Offensive Coordinator/Offensive Line Coach at Mount Vernon High School (IA) – 2018-2024
- Head Coach Mount Vernon High School (IA) 2024 – Present
“What I learned in high school, and what has proved even more important in college, is that organization and preparation directly correlates to success on the field. I use my X and O Notebook out-of-season to draw up all of our formations, RPOs, motions and plays. I then write down all of my progressions and reads for each play. During the season, I use it for week to week preparation and to take notes while I watch film of our upcoming opponents. Before I had the X and O Notebook, I had trouble keeping everything organized and felt like I missed things or wasted time finding prior notes. The X and O Notebook has helped me to become much more prepared and efficient with my year-round preparation.”
Brady Ketchum
- Quarterback, Central College, 2021-present
“X and O Notebook has provided us another tool to give our kids the best chance to be successful. So much of the game of football is played before Friday nights, having a tool like this for our players to take notes and build their overall knowledge of the game will provide instant benefits for our kids and our program. With this notebook, we can give our players something that they can take pride in and serves as another piece to building a first class program”.
Matt Haddy
Head Football Coach – Cascade High School (IA) – 2024
About Us
The X and O Notebook was born out of my passion for teaching and coaching the game of football to young players. Striving to find different ways to make learning the game of football easier is something I work at every day. Young athletes are pulled in many different directions and are involved in so many activities that some don’t have basic football knowledge. It doesn’t mean they aren’t smart, it just means they haven’t been exposed to the game.
All of this led me to create a better way for players and coaches to take notes, draw up plays and organize all of it in a way that promotes program pride and personal accountability. The more a player understands the hows and whys, the faster and more confident they play on the field. My career has spanned from coaching a multitude of youth sports to joining the high school football staff 9 years ago. I have been blessed with this opportunity and love seeing athletes’ lightbulb moments. My goal has always been to establish and build a positive, fun and exciting environment where kids grow and become great people.
Frequently Asked Questions
How much does a notebook cost and are there different payment options?
At X and O Notebook, we believe our notebooks are a genuine benefit to your players and staff. Because of that, we want to ensure EVERY program has the opportunity to use them. We have multiple options to purchase our notebooks that make them fit into ANY budget.
- Team Notebooks – $11.50
- Game Plan – $19.50
- Season Prep – $15.00
Utilizing one of the payment options below, any program can take advantage of this learning/teaching resource.
- Full cost paid by program
- Pages dedicated to local sponsors/program boosters to offset notebook costs
- Cost sharing between program and players utilizing online store
- Full cost paid by players utilizing online store
X and O Notebook will work with you to identify the best option for your program. Give our sales team a call!
Can boosters, sponsors and local businesses help pay for the Notebook?
Yes! Here’s how it works. Our design allows teams to use pages at the front of the notebook for sponsor advertising. Your coaching staff and/or players can reach out to local businesses, sponsors or program boosters who will then buy those advertising spaces. These funds can then be used to not only offset the cost of your notebooks, but can supplement your program’s budget. This is also a great way for those groups to gain exposure and bring in business to their own establishments.
Is there a minimum order?
No, X and O can produce notebooks for the smallest teams to the largest. We do this by utilizing two printing dates: May printing with June 1st delivery and July printing with August 1st delivery. Using two printing dates to print in larger quantities allows your cost to remain low without sacrificing quality.
Can I add or subtract play card or lined pages to fit my team’s needs?
Yes, that is what makes the X and O Notebook so versatile! We will create a customized notebook that directly fits the needs of your team and program. We will collaborate to ensure all of your requirements are met and exceed your expectations.
What images, fonts or colors can be used to customize our notebook?
We can utilize almost any high resolution image you prefer for your cover and pages and if you have a certain font you would like to use, we probably have access to it. The notebook cover will also showcase your team colors.
Still have questions? Get in touch
Request Additional Information
If you are interested in learning more about how the X and O Notebook can make your program more successful, please complete the form below. One of our team members will contact you and answer any questions you may have.
